On February 8, 2024, Barrie Police Chief Rich Johnston announced, on behalf of the Barrie Police Services Board, a $50,000 reward for information confirming the whereabouts of 27-year-old Autumn Shaganash.

The hope of reuniting Autumn with her family remains the primary focus of detectives from the Service’s Major Crime Unit who have actively been investigating her disappearance.

Autumn was reported missing to the Barrie Police Service on Monday, June 12, 2023, at 1:30 p.m. She was last seen leaving a family member’s home on Friday, June 9, near Burton Avenue and Franks Way at 11:00 p.m.

Between 9:30-9:45 a.m. Saturday morning (June 10), a text message was received from Autumn asking to be picked up. Only three minutes passed and when her sister tried to respond to the message, her phone went to voicemail and appeared to have been turned off.

Autumn was a regular user of social media and since that Saturday morning text, no one has heard from her.

Autumn was last seen in the area of Sunnidale Park (close to the intersection of Sunnidale Road and Letitia Street) between 10:00 a.m. and noon hour and was wearing a black hooded sweatshirt, tan-coloured leggings, slip on Puma sandals and was carrying a black and tan coloured purse. She was making her way to the Barrie Waterfront to watch an Air Show with a male friend who was walking slightly ahead of her when she vanished. At the same time, a walk for ALS (Amyotrophic Lateral Sclerosis) was taking place in the park and being a pleasant Saturday in June, the park was a busy place. Police have made public appeals for surveillance video and any potential witnesses who may have seen Autumn on that day to come forward.

In what is an investigative first for the Barrie Police Service, and commencing Monday, April 1, 2024, and continuing for the entire month of April, five Barrie Transit buses will carry a message to all corners of the city reminding residents and transit users that the investigation into Autumn’s disappearance remains active, ongoing and that the Barrie Police are using all available means to reunite her with her family.

In addition to the buses, four digital billboards in the City of Barrie will also carry a message that is hoped to generate the necessary tips that will bring resolution to this investigation that stymied detectives for over 9 months.

The Barrie Police Service wish to acknowledge the incredible support of the community in this ongoing investigation, Barrie Transit and the partnership with Pattison Outdoor Advertising who are responsible for the transit king posters and billboards depicting Autumn’s image.

If you have information that you can share with police, please call the Barrie Police Service Major Crime Unit at 705-725-7025, extension 2160.

Barrie Transit Bus Photograph: Lili Moore, Autumn’s sister, with the transit king poster depicting her sister’s images and appeal for public assistance. 

Billboard Locations:

Anne Street, north of Jacobs Terrace (facing north and south)

Big Bay Point Road, east of Huronia Road (facing east)

Big Bay Point Road, west of Welham Road (facing east)

Occurrence #: BA23037609
Prepared by: Corporate Communications Coordinator Peter Leon


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